New ad says pot smokers “happy to be taxed” — can they help with CA’s budget crunch?


tax_marijuana_ad7/8/2009 – San Francisco Chronicle

By Carla Marinucci

So could legalized pot keep California from closing parks and cutting school funding in the state’s current budget crunch? Folks at the Marijuana Policy Project say yes — and they’ve launched a statewide ad campaign today to reach Gov.Arnold Schwarzenegger and lawmakers in California as they wrestle this week over the yawning $26 billion-plus deficit.

Controversy has followed the ads even before they hit the airwaves: they were rejected by the NBC affiliate in the San Francisco Bay Area, and by ABC affiliates in Los Angeles and San Francisco. The fear among some broadcasters: they appear to advocate drug use.

But perhaps that’s because such ads are a first in California, says Bruce Mirken of the Marijuana Policy Project, who predicts they’re going to “catch people’s attention. It’s something nobody’s come out and said in such a straightforward manner on TV before. I think there’s gonna be some interest and it’ll help the conversation along.”

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